SERDANG, 30 August 2026 – Mohamad bin Sabu, Minister of Agriculture and Food Security, visited the MKR HARTAMAS booth at MAHA 2026 during a walkabout of the show. The Minister, widely known as Mat Sabu, was received at the booth by MKR Chief Executive Officer Khalili Rosly.
The visit came as MKR launched the SemaiSens Agronomist AI Advisor at the show. Khalili walked the Minister through the platform: how satellite passes are turned into field-level guidance, how each recommendation is traced back to the evidence behind it, and how the crop models are written around the way Malaysian crops behave through a season rather than adapted from temperate ones.
Agriculture technology on the floor
MKR’s booth carried both halves of the company’s work. SemaiSens ran on screen, and the TerraGlide EV40 stood beside it. The EV40 is the electric tractor MKR launched at MAHA 2024, and it remains Malaysia’s first locally built electric tractor.
MAHA is organised by the Ministry of Agriculture and Food Security and is the largest agriculture show in the region. For MKR the value of a visit like this is straightforward. Software that claims to help growers has to survive contact with the people who set national agricultural policy, and with the growers standing next to them.
SemaiSens is live at semaisens.ai.
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